Among millennials in the UK, Netflix is currently the brand which is most often talked about in a positive way. 76.5 percent of 18 to 34 year olds have had a conversation in the last two weeks in which the streaming service was given a complimentary mention. In second place, Spotify was discussed positively by 72.9 percent of respondents, while Primark breaks the tech brands’ monopoly on popularity with an impressive 71.2 percent.
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Very interesting analysis!
It is no surprise that Netflix and SPotify are at the top. When you follow their press releases, they are by far the two tech companies that are pushing out updates that are in the fat of their customers. Of course if you were to look at the likes of Google and Facebook they are likely pushing updates all the time but they are not as visible as Spotify and Netflix.
I am surprised to see Sony Playstation in this list considering the recent security breaches they faced. However, as long as they keep gamers on their systems and the game writers keep releasing new games then Playstation is here to stay.
Thanks again for sharing! Very valuable information.
Hello, I’m not from the United Kingdom, but I can assure you that in terms of favorite brands, we are not that different.
I’m from Paraguay, and thanks to my work I know a lot of people, Netflix is also one of the brands that you can hear the most in conversations of all people, Spotify not so much, but Facebook, Mc Donald’s Play Station and now also began to talk a lot On Airbnb, I did not know it, but many people are using the service, including me!Greetings, Pao.
Great post and good info.
This is very correct actually, if you ask to them how many of them likes Netflix, the majority will say yes.
I’m also a millénium, so I know what I’m talking about.
This also helps me for doing my online business since I can promote this and know people will buy it or at least watch to it.
Anyway, this info can help people for getting ideas and make money
Thanks a lot for sharing.
We don’t get access to Spotify here in South Africa at the moment, so I use iTunes instead, which has also only recently come into the country.
Netflix however is the subscription that everyone seems to want. My daughter nags me constantly to get it, but as I told her we need to have an uncapped data subscription in order to get the full value of the service.
Netflix does seem to have some series that you can’t seem to find elsewhere, so it is something that we will definitely look at getting this year once our internet is sorted.
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